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ARE YOU PLAYING THE REVERSE LOTTERY?

lottery balls

ARE YOU PLAYING THE REVERSE LOTTERY?

Ignoring the possibility of negative outcomes won’t help protect you from them, but life insurance from Blue Swan can.

 

We’ve all been there: walking innocently down the street, when you see a sign proclaiming tonight’s lottery jackpot. Twenty million dollars!

You begin to imagine what you would do with all that money. The lavish homes you would buy in cities around the world. The friends and relatives you would share it with (and the ones you wouldn’t). Quitting your job and living the life of leisure.

Before you know it, you’re sipping champagne on your 60-foot yacht while sailing from your mansion in Monaco to your private island in the Dutch Antilles.

BACK TO REALITY

Then you snap out of your diamond-drenched fantasy and remember that you haven’t actually won the lottery yet. And, statistically speaking, you probably never will.

But the scenario reveals a human truth: it is so much easier for us to imagine an unlikely scenario becoming real when the results are inherently positive—and at the same time, we are rather unwilling to accept the more likely possibility—that we experience a critical illness in our lifetime. It’s a phenomenon known as “Reverse Lottery.”

NOT WORTH THE RISK

Statistics released by the Canadian Cancer Society reveal a sobering reality: 1 in 2 Canadians will develop some form of cancer in their lifetime. And according to the Heart and Stroke Foundation, 6 out of every 1000 Canadians over the age of 20 will suffer from heart disease in their lifetimes.

These are just two of the critical illnesses that are simply a part of life. Compare these numbers with your 1 in 14 million chances of winning the lottery

woman crossing fingers
DON’T GAMBLE WITH YOUR FINANCIAL WELLBEING

Ignoring your chances of acquiring a critical illness is putting you and your family at risk of a financial disaster. Illness can mean extended time off work, medical expenses, and extra help around the house.

Living Benefit, Critical Illness and Disability Insurance from Blue Swan can help protect you. They can provide extra funds to replace lost or reduced income during an illness and recovery, cover some new medical treatments not covered by private or government health insurance plans, and pay for additional help at home for you and your family.

SLEEP WELL AT NIGHT

The financial wellbeing of you and your family isn’t worth risking. The “SWAN” in Blue Swan stands for “Sleep Well At Night.” And one part of sleeping well at night is knowing that, even in the case of a critical illness, you and your family have insurance that can help you financially while you recover.

Let us help you protect your loved ones. Get in touch with us now.

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